Haws – Switzerland announced its expansion into new markets in the Middle East, increasing its investment and presence to come closer to partners in key markets. This new extension will provide immediate access for customers in the region to help Haws better serve their needs and to develop stronger partnerships with local entities.
Recently, Haws welcomed two regional sales team members, Sampeep Verma and Michael Alex, as Business Development Managers – Middle East. Mr. Verma and Mr. Alex split territory coverage with specific regions assigned.
“Over the last 30 years, we have made tremendous progress in establishing Haws as a significant player in the EMEA safety equipment marketplace and expanding our reach to local markets. As one of the fastest growing markets globally, Middle East is an important and strategic region to continue our growth plans,” said Urs Weder, Manager Director of Haws – AG.
The Haws team will be showcasing new products and services at the A+A International Trade Fair and Congress in Dusseldorf in October in Hall 7A at Booth F13.